LET THE SUNSHINE IN
LIFT ME UP captures the force of the sun, From the first golden ray to the last lingering glow.
This floral-amber fragrance channels the sun’s revitalising energy to awaken your senses and uplift your spirit. Whether you’re seeking stress relief, a burst of summer vibes, or simply a brighter outlook, LIFT ME UP is your gateway to an instant lift in mood.
A scent that soothes and empowers, elevating your mindset to a sunnier, more luminous version of yourself.
Notes of Ylang-Ylang, Bergamot, and Magnolia burst with intensity, while an overdose of Musk fuses with the skin, releasing waves of warmth and vitality. The richness of roasted Tonka beans and Vanilla adds addictive depth, creating a sun-kissed perfume that feels like a never-ending summer.
Backed by science. Driven by emotion.
Designed to energise, empower, and connect.
Let the sunshine in — and keep summer alive all year long.
A SCENT OF FLESH AND TEMPTATION
Sweet. Decadent. Addictive.
It loops, lingers, never lets go.
A fever that burns hotter, a pulse that beats louder.
CAN’T GET ENOUGH, a cycle of indulgence.
Once you start, you always want more.
Feel it.
Want it.
Again and again.
An endless rush of desire that makes you feel fiercely alive. The essence of this craving? A scent. A scent of flesh and temptation.
A Rose, shaken by Pink Pepper. The obsession spills over with a visceral, haunting gourmandise: shameless Caramel, voluptuous Vanilla, and planted right at the heart, Hedione—a spectral molecule that cloaks every note in unreasonable sensuality.
CAN’T GET ENOUGH is a fragrance of obsession that keeps you coming back for more—again and again, and again. A hypnotic loop. An insatiable desire. A devouring passion.
You crave this scent beyond reason, rejecting every ounce of restraint and ignoring all forms of moderation. True to its name, it is haunting, captivating, irresistible.
RECONNECT AND AMPLIFY YOUR STATE.
This cream carries the restorative power of Musk Therapy.
Emotions align and sensation flows.
It melts into the skin, amplifying sensation and bringing you to a heightened state of emotional freedom
DESCRIPTION
Amplify your scent. Magnify your skin.
A new olfactory experience that calms the senses and nurtures the soul.
It’s more than just hydration, it is a soothing experience where scent and skin become one.
Composed of 90% natural-origin ingredients and enriched with ultra-nourishing actives, the formula hydrates, protects and restores the skin, while intensifying the luminosity and hold of Musk Therapy.
With Musk Therapy Body Cream, fragrance becomes a form of care: lasting, intimate and deeply comforting.
POWER TAKES OVER. PRESENCE MAGNIFIES.
This cream pulses with the sacred force of Oud For Greatness.
Desire for conquest ignites and greatness becomes reality
it melts into the skin, releasing the depth of oud, that inspires and elevates.
DESCRIPTION
Amplify your scent. Magnify your skin.
A new olfactory gesture born of greatness.
More than just a body cream, it is infused with the noble scent of Oud.
Composed of 90% natural-origin ingredients and enriched with ultra-nourishing actives, its formula hydrates, strengthens and protects the skin while amplifying the fragrance’s power and projection.
BLOOM FIERCELY. DESIRE IN OVERDRIVE.
This cream surges with the untamed force of ATOMIC ROSE.
Attraction burns and emotion hits hard, it grips the skin charging it with a magnetic intensity that provokes and captivates.
DESCRIPTION
Amplify your scent. Magnify your skin.
The new sensual gesture that wraps the body in irresistible intensity.
More than a cream, it fuses fragrance with skin, unlocking a new depth of addiction.
Composed of 90% natural-origin ingredients and infused with ultra-nourishing actives, it hydrates, strengthens, and protects while enhancing the fragrance’s magnetic projection.
Your skin becomes an instrument of seduction, every note deeper, more provocative.
Your scent lingers longer, radiates farther, and captivates completely.
Experience a new object of desire, the bold and magnetic aura of ATOMIC ROSE, the hair perfume. It imbues the wearer with a mysterious power that attracts and fascinates to the point of obsession. Magnetic and dangerous, its presence is a shock, a discharge of sensuality. It captivates and bewitches again and again.
AN EXTRA SHOT OF POWER
The power of ATOMIC ROSE hair perfume lies in its unique formula. Enriched with moisturising ingredients, it promises not only a burst of olfactory pleasures, but also nourished and conditioned hair. Each application unleashes a burst of sensuality and conditioning that is reactivated with every movement. At any time of the day, spray the hair mist in clouds 15cm from your head directly onto your hair or brush to prolong the sillage of your fragrance.
BOOST THE GREATNESS IN YOU
Experience the bold and magnetic aura of OUD FOR GREATNESS, the hair perfume. It charges the air with an irresistible blend of power and mystery, turning every movement into a statement of strength and invincibility. Majestic and impenetrable, those who cross his path will never forget him.
AN EXTRA SHOT OF POWER
The essence of OUD FOR GREATNESS hair perfume power lies in its original formula. Infused with moisturising active ingredients, it promises not just an intoxicating trail of fragrance, but also nourished, conditioned hair. At any time of the day, spray the hair mist in clouds 15cm from your head directly onto your hair or brush to prolong the sillage of your fragrance.
Experience the invisible yet gripping trail of MUSK THERAPY, the hair perfume. Soothing yet terribly addictive, its aura is one of absolute serenity, an invitation to abandon oneself and return to oneself. Its presence is a paradox, calm and bewitching, attractive and elusive.
AN EXTRA SHOT OF POWER
The power of MUSK THERAPY hair perfume lies in its unique formula. Enriched with moisturising ingredients, it promises not only a burst of olfactory pleasures, but also nourished and conditioned hair. Each application unleashes a burst of sensuality and conditioning that is reactivated with every movement. At any time of the day, spray the hair mist in clouds 15cm from your head directly onto your hair or brush to prolong the sillage of your fragrance.
A POWERFUL CONCENTRATE OF ESSENCES REVEALED BY THE ACTIVE PROPERTIES OF ‘NEUROSCENTS’
The psychoactive molecules of Oud enhance our ability to think and feel. The synergistic pairing of Lavender Orpur® and Bergamot soothes and strengthens the mind.
Meanwhile, the positive energy of Balsam Fir enhances well-being. Its brain-boosting scent promotes self-confidence and determination propelling it to new heights.
A Sensual Shot of Provocation
It set its sights on the erogenous VANILLA BEAN, electrified by PINK PEPPER, drenched in a draught of COGNAC, before finally succumbing to the intoxicating swirls of a cigar. A cheeky twist of plump and juicy CHERRY celebrates the indulgence of a polished proposition.
The light that makes all your dreams of greatness possible
Complete OUD FOR GREATNESS fragrance ritual with an enchanting candle that allows you to reconnect with what is greatest within you.
Thanks to the power of the Oud, also known as “wood of the gods”, the atmosphere is charged with a soothing energy and brings a new confidence capable of seizing your dreams and destiny.
The candle’s enigmatic scent delivers a captivating, ancestral woody note to any room.
PARAGON, goes beyond the skin all the way to the soul and leads you to another dimension : plenitude.
PARAGON houses the botanical soul of Palo Santo and white Sage. It draws in the beneficial properties of these sacred plants, whose use has been secretly passed down through initiation ceremonies dating back to the first lines of Inca shamans.
PARAGON is a vibrant and faceted scent. Pairing the soothing influence of Bergamot and Lavender with the force of Pepper, stimulating the mind and opening the heart.
Can a scent make you feel happier ?
Oud for Happiness is a portal to modernity. It amplifies the benefits of oud through a puff of freshly-cut narcotic grass, energizing and uninhibited.
The composition provides an addictive means of relaxation that stimulates self-confidence.
Better than an imaginary paradise, enter into a secret dimension where the experience of deep harmony can be lived
Main Notes
Bergamot, Ginger, Licorice, Vanilla, Cedar Wood, Indian Oud, All Naturals, Musk
Close your eyes,
Smell and feel a new way of sensations,
Experience the power of scent therapy…
Natural white sandalwood blended with an overdose of white and pink musk creates an ultra-addictive milky and velvety accord.
The white magnolia activates the pleasure receptor while the cassis stimulates the energy, releasing a supplement of eroticism.
MUSK THERAPY, a magical mood enhancer, paves the way to relaxation and a state of well-being.
Finally, a delightful alternative to artificial paradises and their illicit substances.
An aphrodisiac blend of vanilla and leather notes dance in an intimate and carnal scent that unleashes your wild side.
Absolute Aphrodisiac Eau de Parfum is a potent and musky fragrance from Initio. Soft vanilla is intimately intertwined with animal musk and castoreum for a truly aphrodisiac essence.
